We Don’t Just Build Brands… We Create Raving Fans.

Every new product we create at Build My Brand is developed with two things in mind: To improve lives around the world and to make living here on earth just a little more fun!

Here are a few of the brands we’ve built…


Moscow Copper Co.

Moscow Copper Co. was the original factory where JJ's great grandmother manufactured the very first copper mugs with her father. These mugs eventually became the vessel that was used to invent the Moscow Mule cocktail.

JJ relaunched the Moscow Copper Co. in 2014 and quickly grew it to an 8 figure brand recognized across the globe. In 2016, the Moscow Mule was recognized as America’s most popular cocktail!


The Original Moscow Mule Ginger-Lime Syrup

After building a global customer base of Moscow Mule enthusiasts, JJ decided it was time to launch a product extension to the Moscow Copper Co.

Although he had no experience in the beverage industry, JJ simply followed his proven blueprint he had developed for building and scaling brands to launch The Original Moscow Mule Ginger-Lime Syrup.

Since we had built up such an incredible community of raving mule fans, our ginger beer substitute quickly became the syrup of choice for Mule Lovers around the world.


Grandma Sophie's All-Metal Cleaner

In a similar fashion to The Original Moscow Mule Syrup, Grandma Sophie's All-Metal Cleaner was a product that just made perfect sense to release after having great success with the Moscow Copper Co. because we clearly saw a pain point; Customers who purchased mugs, wanted to keep them clean.

We were able to develop a product that solved this problem, but more importantly, we went above and beyond and made the product the most powerful (and all-natural) metal cleaner on the market. This product allowed us to expand out into so many other niches, such as musical instruments, jewelry, automobiles/boats, etc.


Anchor Leash

Pet products have become a $200 Billion dollar industry, and we love dogs, so it was a no brainer to break into this space. I’ve grown up with dogs my entire life, and it bothered me that I could never have my hands free to multi-task when taking them for a walk.

For this reason, I decided to take matters into my own hands and partnered with Jackie Moore to design the world’s first hands-free dog leash. We named it The Anchor Leash.

Launched in 2018, it's still a relatively new brand, currently being sold online and in hundreds of pet stores across the US.


Service Dog Registration Of America

SDRA was our first brand in the pet niche. Launched in honor of JJ’s best friend, a sergeant in the Marine Corps, who came back from Afghanistan badly injured and in need of a Service Dog.

SDRA was built to help serve our wounded vets after they had fought so hard risking their lives to serve our Country.

The company has since gone on to help tens of thousands of disabled Americans and has generated over $20M in revenue.

We are currently in the process of launching 4 new direct to consumer brands in a variety of niche markets, and we’re excited to share those with you in the near future.



“What if you could build a successful online business that allowed you to live the life you’ve always wanted?” We can help!

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